Key Responsibilities:
 

1. Strategic Business Insight & Growth Enablement

• Own the sales insight agenda aligned with business growth priorities and long-term strategy

• Translate complex performance data into clear strategic narratives for leadership decision making

• Identify structural growth opportunities, performance risks and scaling constraints across sales channels

• Provide forward-looking insights including trend analysis early warning signals and growth scenarios 

• Support Head of Sales in strategic reviews with fact-based recommendations and decision options

2. Performance Intelligence Framework & Governance

• Define the enterprise-level sales performance intelligence framework across all channels and layers

• Establish standard logic KPI hierarchy and interpretation guidelines for leadership consumption

• Ensure a single source of truth for sales performance and productivity measurement

• Govern what data is reported analyzed and reviewed to avoid noise and misinterpretation

• Elevate performance discussions from metric tracking to outcome ownership
  
   

3. AI-Driven Transformation & Data-Led Governance

• Sponsor and lead AI- and analytics-driven transformation initiatives across distribution planning, retail performance, assisted channel, payouts, and audit functions.

• Enable predictive and prescriptive analytics for acquisition quality, churn risk, productivity, balance health, and workforce optimization.

• Institutionalize data as a decision-making asset, not just a reporting mechanism.

• Drive adoption of digital platforms, dashboards, and automation across the distribution ecosystem.
  
   

4. Digital Analytics Transformation & Future Readiness

• Drive the transition from manual MIS to automated self-serve analytics ecosystems

• Define future-state dashboard architecture aligned with leadership needs and decision cadence

• Champion adoption of advanced analytics automation and predictive indicators for sales performance

• Ensure analytics capability is scalable for new channels products and business models

• Act as business sponsor for analytics-related digital initiatives and transformation programs
  
   

5. Executive Review Ownership & Strategic Communication

•         Own design and governance of sales performance reviews at leadership and board level

•         Ensure reviews focus on insights implications and actions rather than data presentation

•         Build structured review storytelling covering what happened why it happened and what to do next

•         Enable faster and more confident decisions by simplifying complex data into executive-ready outputs

•         Strengthen the role of analytics as a strategic partner to sales leadership

Required Skills & Competencies

• Strong skills in sales analytics, KPI tracking, and performance monitoring across channels

• Ability to turn MIS data into simple, actionable business insights for leadership

• Good understanding of dashboards, reporting automation, and self-service analytics

• Strong in Excel, SQL, BI tools, and data visualization for decision support

• Focus on data accuracy, governance, and maintaining a single source of truth

• Able to simplify complex data, find root causes, and support better business decisions